The Indian Railways is planning to float a new tender for content-on-demand during the first week of September. RailTel, the Railways’ subsidiary, had in 2017 floated a similar tender — targeting revenue of Rs 6,000 crore for a 10-year period — but had got lukewarm response.
This time, the Railways has scaled down its revenue target to Rs 1,000 crore, sources in the know of the developments said. The content-on-demand plans will allow monetisation of Railways’ entertainment services. Based on the plans, services will be provided through audio (public address Read More
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