Google woos start-ups to heat up its cloud

Google woos start-ups to heat up its cloud

Google is wooing some of the world’s hottest start-ups to sell its cloud computing technology.

These include ventures that send satellites into the space to study the changing earth, firms that convert traditional manufacturing plants into smart factories and start-ups that are simulating entire cities.

Google is offering cloud technology that combines a large amount of storage and computing. It then sells it to customers who may want to enhance or set up new data centres.

Planet Labs, Inc, a start-up which is on a mission to image the entire Earth every day, and make the global change visible said that it has switched to Google Cloud to host its imagery and do data processing.

“There are a handful of companies that can offer storage and processing, we are really impressed by Google Cloud’s core technology,” said Will Marshall, co-founder and chief executive of Planet Labs, at Google Cloud Next conference held recently in San Francisco.

Founded in 2010 by a team of ex-NASA scientists, Planet Labs operates the largest constellation of Earth-imaging satellites. These satellites are collecting a new data set with real-world applications such as tracking natural resources, quantifying agricultural yields and assisting first responders after natural disasters.Read More…


Credit By : The Hindu

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